Meet Your Small Business Copywriter
Copywriting & Brand Messaging for Purpose-Driven Small Businesses and Nonprofits
You have incredible value to offer, and the people you want to serve are out there.
But to get them to remember you, relate to you, and reach out, you need the right words.
My journey to starting a successful copywriting business began in 2016.
After a career in theater, fundraising, and marketing, I was ready to use my skills in a new way. I wanted to help small business owners in my network who struggled to find the right words to attract their audience.
Colleagues had always valued my ability to ask the right questions, listen deeply, and turn jumbles of ideas into clear, articulate messages that stopped people in their tracks and got them to take action.
Armed with those skills (and more that I’ve learned along the way), I’ve helped over a hundred businesses, schools, and nonprofits in Central, MA, and across the United States from Florida to Maine to Washington State speak their target audience’s language in their authentic brand voice and get results.
I specialize in human-crafted brand messaging, website copy, and blog content.
Now, more than ever, brands have a huge opportunity to stand out from the AI noise with human-crafted, authentic words. If you’re ready to hone your voice and build your brand, I’d love to help.
There is power in finding the right way to tell your story.
Schedule a free call today, and let’s talk.
—Amanda Grazioli (she/her)
The Values That Drive Me
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Authenticity
The best way to build brand loyalty is to be real with your customers. As an experienced brand messaging strategist, I’m committed to helping you find, hone, and use your brand’s authentic voice.
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Respect
I actively work to be anti-racist and create a more inclusive, just, and equitable world for all. I welcome diverse clients who accept, celebrate, and advocate for the rights of people of all races, ethnicities, genders/gender expressions, religions, sexual orientations, and abilities.
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Story
My approach is informed by years of storytelling as a marketing professional and theater artist. A well-exercised creative muscle helps me approach each project with openness, identify the stories that capture your brand's essence, and tell them in memorable ways.
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Empathy
I firmly believe that writing for someone requires a deep level of understanding. As a creative professional, I listen deeply, observe keenly, and write with sensitivity to the needs of both my clients and their audience.
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Process
As a seasoned copywriter, I guide my clients through a purposefully designed process beginning with research and culminating in strategic recommendations and carefully crafted deliverables. Investing time and energy at every phase yields outstanding results and sets the stage for valuable discoveries along the way.
Still wondering if I’m the “write” fit?
Big-Hearted Creative. Virgo High-Achiever. Girl Mom.
Beyond work, here’s a little bit more about me:
Being a mom is one of my greatest joys, and I love spending time with my husband and our two daughters.
I run a free, tiny art gallery in our neighborhood and can often be found with a sketchbook in my purse or a recent watercolor painting drying near my desk.
I’ve found my way back to dance and have been taking weekly classes since 2023.
Spending time outdoors, reading, singing, swimming, flower arranging, and cooking are some of my other favorite ways to spend my time.
I’m always up for ice cream. Always.
While I may not TikTok (elder millennial, reporting for duty), I am single-handedly keeping the U.S. Post Office in business (snail mail > email), and I can find you an Office quote for any situation. 😉
“Amanda is truly exceptional! She has an incredible talent for capturing the heart of my business and crafting words that resonate deeply with my ideal clients. Her ability to understand my vision and translate it into beautifully written blog posts was beyond impressive. On top of that, she was an absolute joy to work with—thoughtful, professional, and so supportive throughout the entire process. I couldn’t recommend her more highly for anyone looking for a skilled and intuitive copywriter!”
—Elizabeth Lacombe, Little Lizzie Paper, Columbus, OH

